Social Media Advertising
Social Media Advertising is fast becoming one of the best marketing methods from a return on investment standpoint (and one of the most under-utilised). The main recipe for its’ success is the huge range of unique targeting options, which when combined, provides thousands of potential audiences. This allows you to promote carefully constructed messages to niche audiences.
As well as the option to target advertisements based on simple demographics such as age, location, and gender, social media allows for the accurate targeting of people with certain interests and characteristics. This can include job titles, parental status, employer and even the likelihood of an individual being a first time home buyer or a credit card user.
Recruiting new customers/cold leads through ‘outbound’ advertising is just the tip of the social media advertising iceberg. Social media remarketing is something that is quickly growing into a necessity for businesses both who operate business to business, business to consumer; large and small. We can help you entice lapsed leads and repeat customers back to your website, through showing adverts to people who are already aware of your brand/company.
Working from your marketing objectives and budget, our specialist team will advise and implement campaigns on behalf of your company. As an agency, we take pride in our strategy, creative work, and ongoing monitoring and optimisation of campaigns to ensure the best return on investment for our clients can be achieved.